Farmgirl Flowers

What's in the box: Typically a hand-designed, seasonal bouquet wrapped in burlap, with stems chosen by Farmgirl's designers.

Farmgirl Flowers is a US online florist, founded in 2010, that ships hand-designed bouquets nationwide. It describes itself as the only large-scale, woman-owned online flower delivery company. Its signature look is a loose, garden-style bouquet wrapped in burlap rather than cellophane. The homepage is built mostly around one-off orders, with collections for birthdays, sympathy, seasonal picks such as its fall range, vase arrangements and plants. A newer faux flowers collection is also shipping, and some bouquets can be picked up in person at select Albertsons Companies stores. For a subscription directory, the key point is that recurring delivery is not front and center on the site. Farmgirl has offered flower subscriptions, but shoppers should check the current options and terms directly, since the homepage does not promote them. The design style is the real draw. Bouquets lean seasonal and a little wild, with names like Market Haul and Dahlias in a soft palette, which suits people who dislike stiff, traditional arrangements. Because bouquets are shipped rather than made by a local florist, condition on arrival depends on transit, and designers choose the stems, so exact contents vary. Overall it is a well established, design-led option best suited to gifting and occasional treats.