JoahBox

Closed.Subscriptions ended with the March 2020 box, and multi-month subscribers were refunded.

What's in the box: A box usually held a mix of Korean skincare and makeup products picked for that month.

JoahBox has closed. Its subscriptions ended with the March 2020 box, and customers on multi-month plans were refunded. While it was running, JoahBox was a Korean beauty subscription box for shoppers in the US. It was run by Aimosha Co., Ltd, a company based in Seoul, South Korea. Each month it sent a selection of Korean skincare and makeup products, which gave subscribers an easy way to try K-beauty items they might not find in American stores. The company also ran a blog called K-MAG with practical articles. Topics included how to clean makeup brushes, how to blend foundation, the difference between sleeping masks and night creams, and how Western and Korean makeup trends compare. It also posted monthly unboxing features and the team's own skincare routines, including one for darker skin tones. The website is still online, but it is now mostly an archive of those articles, and the shop has no products for sale. You cannot subscribe, so do not send money or personal details through the site expecting a box. If you want a monthly introduction to Korean beauty, choose a service that is shipping now and clearly lists its prices and policies.