Hairstory

What's in the box: A recurring delivery of New Wash in your chosen formula, usually as a recyclable refill pouch, with optional add-ons like Pre-Wash, primer or a scalp brush.

Hairstory is built around one main product: New Wash, a cleansing cream that replaces shampoo, conditioner and detangler in a single step. It cleans with essential oils rather than detergents, so it doesn't strip the hair's natural oils the way regular shampoo does. There are three formulas. Original is for all hair types, Rich is for thick, coarse or curly hair, and Deep Clean is for oily or fine hair. A short quiz helps you choose if you're unsure. You can subscribe to refill pouches, which are recyclable, so you aren't buying a new bottle every time. The line also includes Pre-Wash, a scalp rinse, plus a primer and a scalp brush, and these come bundled in kits. A 30 oz New Wash costs $48, which is more than most drugstore or salon shampoos. The method also asks more of you: you use a generous amount, work it in with the brush, leave it on for two to three minutes and rinse thoroughly. Many people need a few weeks to adjust. A 21-day money-back guarantee lowers the risk of trying it. The site does not say how often deliveries can be scheduled or how easy it is to skip or cancel.